A picture says a thousand words: for an author, it’s more like 120,000 words. The right book cover image is crucial for attracting customers. J.K. Rowlings’ cover art for the book, the Sorcerer’s Stone (Philosopher’s Stone), uses key ingredients to entice, but NOT reveal the story. Breaking down these elements into their basic parts, we can create a list to follow when you are creating your book covers. (This list is by no means definitive; feel free to add or substitute.)
The Future of Self-Publishing eBooks for 2011
The Changing Face of Book Sales… Book retailers are transforming as many customers go online to purchase. This move has put a lot of pressure on traditional chain stores to create revenue and profits. Similarly, digital books continue to gain market share, and are now “estimated at 8% to10% of revenue fro some major publishing”, […]
eBook Cover Design Tutorial: Typography and Fonts
When I was but a young apprentice, my wise Art Director taught me – never create “shlock”. Unfamiliar with this term, I innocently asked what it meant. SCHLOCK (Wikipedia) Schlock is an English word of Yiddish origin meaning “something cheap, shoddy, or inferior.” In other words it means you are settling for something other than […]
How Price Affects Book Reviews and Sales
The harsh reality is you are no longer critiqued solely on the quality of your work, but on the accuracy of your offer as well as the price. Make sure you understand how to correctly offer Sample Chapters and set a reasonable price for your book BEFORE you make a costly and deadly mistake.