One question I ask aspiring writers is “What is holding you back from taking the next step?” This question is important. Not just for writing, producing, promoting and marketing a book, but for any area of your life. What is holding you back? What is keeping you from taking that next step toward your goal […]
Self Publishing Tip #3: Author Brand Website
PRE-PLAN, PRE-BUILD It is so easy to interact with the world with just a click: Facebook, Twitter, Pinterest, blogs—just to name a few. And it’s (relatively) free. New authors/writers need this exposure, but not necessarily to sell books, but something far more important: AUTHOR BRANDING. Even before your book is completed, you should have an author presence on […]
The Author Marketing Plan: GOALS : 52 Weeks to Publishing
CREATING YOUR AUTHOR MARKETING PLAN: Setting Goals If you are truly serious about your writing career, then you need to look at it as a business. The marketing plan is your “plan of action” about what you are selling, who will want to buy it and the measures you’ll take to generate your brand and achieve a sale. Believe […]
Self Publishing TIP #2 : ISBN, Copyright, LOC, Barcodes
PRE-PLAN, PRE-REGISTER We all know that there is a cost to publishing. As a self-publisher, you bear this financial burden. You may feel that you don’t need anything other than your manuscript and a Kindle ebook. I guess that depends on what your goals and objectives are. For the rest of you, I recommend you, […]
The Author Marketing Plan Guide: 52 Weeks to Publishing
STRUCTURING THE AUTHOR MARKETING PLAN When you sit down to write, you come prepared with all the right tools, right? An outline, a computer, coffee and so on. Sure, there are times when you just wing it, but for the most part, you have an “idea” of where you are and where you are going in […]
Self-Publishing TIP #1: Pre-Register
PRE-PLAN, PRE-REGISTER If you set up your accounts now, you won’t be in a rush when you are ready to publish your book. There are several options for publishing, and while you may not use them all, pre-setting up your account is a wise choice. In most cases, your account will be approved within minutes. […]
Self-Publishing Resolutions: 52 Weeks to Publishing
SELF-PUBLISHING 101, INTRODUCTION I hear it every year, and mostly from myself. “This is the year I will publish my book.” Then your excitement and determination fades and soon it’s December with your manuscript unfinished and/or unpublished. THIS YEAR WILL BE DIFFERENT, right? You’ve made another New Year’s Resolution: to get published. But do you really know what […]