No matter the business service offered, there will always be scams and flimflam artists. Fortunately, not everyone is unethical. Unfortunately, there are many unethical publishers that prey upon the ignorant and the emotional desire for success. If planning to self-publish, do a little research first to avoid becoming disillusioned and taken. What to Look for. […]
Building a Platform: Introduction to Using Social Media
Facebook and Twitter are household names synonymous with social networking and yet many writers continue to resist. Perhaps it is due to time constraints. No matter the reason, writers must embrace the social medias. They offer free resources and have proven to increase visibility and exposure – something every writer needs to achieve.
Writer, Publisher and Publicist; Dan L Hays
Conversation with Dan L. Hays on Marketing, Promotion and Publicity, Part 2… In an interview with published author Dan Hays in November 2010, we discussed the three hats of today’s author: Writer, Publisher and Publicist. In this segment we touch on building brand awareness of a writer and his work. This includes branding, developing a […]
Congratulations, Shirleyann Regis, “Get Noticed” Contest Winner
A big Congratulations! to Shirleyann Regis, our “Get Noticed” contest winner. Shirleyann Regis submitted “Tears of the Heart”, her second book of poems where “love and compassion can be felt” within the pages. And they certainly can. Congratulations, Shirleyann. “Tears of the Heart” by Shirleyann Regis “Tears of the Heart” came about because the Author […]
6 Steps to Do When You’ve Finished Writing Your Book
You finished your First Draft. Time to celebrate – seriously. You need to give yourself time to recoup, because now, the hard part begins. Promotion, Publication and Marketing, oh my!
A Website or Blog – Do You Need One?
Most look at a blog or website as a way to promote themselves. Others view it a platform to sell books. And still there are those who see it as a way to attract readers. All three points are correct. But what does an editor look for?
64% of Publishers Offer eBook Titles
Have the publishers finally joined the bandwagon of digital eBook publication? Well, yes, and no. Out of the 600 publishers Aptara surveyed in the summer of 2010, only 64% (384) are offering eBook titles. While this figure is up 11% from an earlier 2010 survey, Aptara shows the majority of publishers are “struggling to maximize profits” from the eBook market.



