Author Central Marketing: There are many titles published in both Kindle and POD, but several do not show this critical detail on the Product Page. Because of this, you could be losing potential customers and sales.
Roz Morris, Literary Consultant, Manuscript Critic and Ghostwriter
Roz Morris is a published ghostwriter with several bestsellers under her belt. She now writes under her own name and also critiques and consults on the work of other writers–both fiction and non-fiction in a variety of genres.
How NOT to comment or review videos
When making comments on blogs, videos, or the like — be very careful what you say. You may be throwing away golden opportunities.
Tips About Printing and Binding
Printing can be very confusing to a self-publishing author. In most cases authors only require a digital e-book and print-on-demand book. But in special circumstances, such as a seminar, or training workshop, another binding option may be a better choice.
Why Email Newsletters are Still a Viable Marketing Tool for Authors
It is said it takes 7 to 10 exposures to your product before a customer purchases. For an author, reviews help with the decision making process but being exposed to you or your book starts to develop a recognition and, potentially, a brand making an opt-in newsletter an effective marketing tool.
What Makes an eBook Formatting Expert? Formatting versus Conversion
Authors need to be aware of what to expect when hiring someone to create their ebook file — are they actually formatting your project or merely converting it?
Building your Author Brand and Target Audience
The failure of many authors is not recognizing that their writing is a business. And the best way to establish your business is to build your personal brand by driving traffic to your online site through original content.