“There’s a very simple rule: 90% of your content should not be about yourself or your book. You should be sharing other people’s posts, researching and finding useful information online, helping out people solve problems, and making positive relationships by providing value.” — Derek Murphy, Creative Indie The problem that most authors have is “soap-boxing” their […]
Is Using Social Media to Blame for Poor Book Sales?
Social Media will help brand your image: the problem for many is the lack of knowing what Social Media really is compared to what they think it is.
Author Marketing: Maximize Google+ for your Author Brand, Part 1
As of January 2013, Google+ has grown to the second largest social network. A late comer to the Social Media Network arena (Facebook 9 years; Twitter 7 years), Google Plus has transformed into a major social network. Building your Author Brand with Google Serious about your writing career? Then Google plays an important part in […]
Author Marketing : Social Media 101, Part 1
This is the first part of a series to focus on the strategy and concepts of using Social Media.
Building your Author Brand and Target Audience
The failure of many authors is not recognizing that their writing is a business. And the best way to establish your business is to build your personal brand by driving traffic to your online site through original content.
Building a Platform: Introduction to Using Social Media
Facebook and Twitter are household names synonymous with social networking and yet many writers continue to resist. Perhaps it is due to time constraints. No matter the reason, writers must embrace the social medias. They offer free resources and have proven to increase visibility and exposure – something every writer needs to achieve.
6 Steps to Do When You’ve Finished Writing Your Book
You finished your First Draft. Time to celebrate – seriously. You need to give yourself time to recoup, because now, the hard part begins. Promotion, Publication and Marketing, oh my!