Every business has room for improvement, whether it is better customer service or an easy to navigation website. The point of researching the competition is to find out what others are doing and do it better – or in the case of a writer/author, emulate it (but don’t copy or plagiarize).
No Blog, No Service
Publishers are starting to require the existence of a blog before taking on any new authors. Sound harsh? In 2011, having a blog has moved from important to a mandatory requirement.
First Steps: Social Media Marketing for the Writer
For many, interfacing on twitter and facebook may be deemed a horrendous waste of time. Trust me – I was one of the naysayers. If you know how to use them, the social medias command a tremendous amount of marketing power.
5 Steps for Effective eBook Marketing
A pre-marketing campaign can make, or break, your sales; but mistakes will doom your book faster. These 5 steps will eliminate the problem areas and help your novel achieve (possible) ebook marketing success.
DRACULAS, A Novel of Terror, New Marketing Strategy
In an amazing new form of marketing, Blake Crouch, Jack Kilborn (aka J.A. Konrath), Jeff Strand and F. Paul Wilson, are expecting a flood of reviews on blogs, twitter and the like on October 18, to be followed by a similar tidal wave on October 19th — the day of the book’s launch. I can only image the massive push in rankings and sales this massive promotion may bring.
How Price Affects Book Reviews and Sales
The harsh reality is you are no longer critiqued solely on the quality of your work, but on the accuracy of your offer as well as the price. Make sure you understand how to correctly offer Sample Chapters and set a reasonable price for your book BEFORE you make a costly and deadly mistake.
How to Inspire Blog Audience Interaction
You have an author’s blog to share your thoughts and ideas. Each day you transparently offer tidbits about your life, insights into the books you have written and your upcoming novels. The information is compelling, engaging and informative. Yet all is quiet. Do you have an audience? Are they listening? The trick in every blog […]





