“There’s a very simple rule: 90% of your content should not be about yourself or your book. You should be sharing other people’s posts, researching and finding useful information online, helping out people solve problems, and making positive relationships by providing value.” — Derek Murphy, Creative Indie The problem that most authors have is “soap-boxing” their […]
Author Fear VS Author Marketing – The Battle for Book Sales
As an Author Success Coach, I work with and daily chat online with hundreds of authors. Bar none, the most volatile topic is author marketing. We all have to do it no matter how we’re published. The problem isn’t marketing. It isn’t buyer hostility. It isn’t an inability to understand the techniques. The problem is […]
Free Author Digital Footprint from Author Marketing Ideas
Source: PRWeb http://www.prweb.com/releases/2014/10/prweb12289335.htm Author Marketing Ideas is offering a “Free Digtial Footprint Evaluation” to self-publishing authors. This allows authors to “see their online marketing strengths and weaknesses”, giving them information needed to improve their book sales. Author Marketing is one of the areas most authors hate to venture — but it is one that is […]
Author Marketing: Using Avatars to build connections – Gravatar.com
Easy to setup author marketing tool – image, bio and website URLs follow your every comment. Helps to build your author brand.
Author Marketing: Maximize Google+ for your Author Brand, Part 1
As of January 2013, Google+ has grown to the second largest social network. A late comer to the Social Media Network arena (Facebook 9 years; Twitter 7 years), Google Plus has transformed into a major social network. Building your Author Brand with Google Serious about your writing career? Then Google plays an important part in […]
What I learned about having a contest…
Authors can generate generate interest and traffic to their site with a contest. The offer should fill a need or desire of the target audience. However, the key is to prepare and automate.
Facebook hashtag: What Clickable Search will mean for the #Author
If you thought the hashtag (#) was just for Twitter, think again. Facebook is rolling out clickable search to make it easier for users to find information.